26 forces host 'no trick or treating' posters with 10 offering posters for shop owners regarding flour and eggs with 9 offering 'we welcome trick or treaters' posters.
There is a definite north/south divide with most forces in the south offering some sort of halloween advice. Many northern forces don't offer similar advice with none of the Scottish forces offering anything at all. If I get time, I'll add in a UK graphic to illustrate this.
So take a look at all the posters and see what you think. My view is that they are all very similar and there need only be one poster designed for all forces to use. It would be possible to leave a space for a force crest and message at the bottom if that is important. By pooling resources for posters, there would be additional budget available for supporting material which is not normally an option for many forces - video, audio and game resources could also be shared. Listed below are some innovative ideas I came across which could also be scaled up for national use.
|Surrey Police - Pumpkin patrol car|
Video (Essex, Thames Valley, Nottinghamshire)
Radio adverts (Surrey)
Schools resources (Northamptonshire)
Pumpkin patrol car (Surrey)
Colouring sheets (Essex, West Mercia)
Halloween webchat (Leicestershire)
Apologies if I have missed out any innovative halloween initiatives - please comment with any additions and I'll update! There are perhaps many other ideas which would become practical opportunities at a national level - maybe TV adverts, high-profile launches, celebrity endorsements, cinema adverts, flash games, smartphone apps . . .